Sports journalist Kelvin Sackey says the2026 FIFA World Cup is reinforcing football’s position as a global entertainment product, following a star-studded opening ceremony and competitive start to the tournament.

Speaking on the Asaase Breakfast Show on Friday (12 June), Sackey highlighted the deliberate inclusion of international music stars as part of efforts to broaden the tournament’s global appeal.

“You know it is a World Cup… every part of the world should be represented,” he said, noting that performers were carefully selected to attract diverse audiences across continents.

He also pointed to the competitive nature of the opening matches, describing Mexico’s win as a “statement victory” driven by strong home support and tactical intent.

According to Sackey, host nations often benefit from crowd energy and expectations, which can significantly influence early results.

“The fans played a huge role… they were motivated from the onset to go for the win,” he explained.

On security concerns following isolated incidents outside the stadium, Sackey said such developments were anticipated due to planned protests but were effectively managed by authorities.

“It never became the main story of the day, which shows the security handled it well,” he noted.

Looking ahead, Sackey predicted stricter officiating throughout the tournament, warning that players must adapt quickly to avoid disciplinary sanctions.

“The referees will be big on the rules this time,” he said. “We should expect more cards.”

He added that the expanded tournament format offers teams a second chance through third-place qualification, urging underperforming sides to remain focused.

“This World Cup gives teams room to recover, but they must take their chances in the remaining games,” he said.